The meta-universe, NFT tokens, virtual avatars, digital clothing- more and more new terms are being integrated into people"s everyday lives, but how not to get confused about what is what? A little guide from Fashion Identity, which will be interesting not only for Generation Z but also for older people.

Where did it all start?

Let"s go back to 2019 when covid restrictions did "t exist yet.

This moment can be called the starting point in a new wave of digital art development: 3D clothing marketplaces are emerging.

Let"s understand how digital clothing works:

Step 1-In digital clothing stores, you choose a look or closet item you"d like to try on.

Step 2-You pay for that purchase and send in a photo of yourself that you want to try on a digital look.

Step 3- A few days later (or maybe even earlier), they send you a picture of you wearing the clothes you purchased.

Why do you need virtual clothes at all?

It"s a new experience, a way to get creative and explore virtual art description appropriate for digital clothing.

Closely related to digital bows is the concept of NFT. These three letters are breaking records in search queries; the new token has become so popular that it is written about everywhere, from VOGUE to Forbes.

In a nutshell, NFT is virtual art that can be bought on special sites. The biggest NFT sale was on March 11, 2021, when Christie"s auction house sold a work by digital artist Bipple, The 5000 Day Selects, for $69.3 million in the cryptocurrency Ethereum.

Fashion houses (Prada in collaboration with Adidas, KARL LAGERFELD), international stars (singer Grimes, Paris Hilton, and others), and digital artists began to support the trend.

Louis Vuitton went even further and created a mobile game with built-in NFT.

Digital clothes are also the subject of virtual art, so they can be sold for crypto, which is what the website Jupiter Exchange is doing.