It's a logical decision by EA. Even if they're just after political factors. The NFL and Madden have a sizable African American fandom, combined with being basically a US exclusive merchandise with minimal international appeal. Not the best time to fall info when one of your biggest demographics & only market is to literal fire. From an advertising/marketing stage, theyve done this quite a few times (smaller scale) for Battlefront 2. The Madden 21 coins CM said theyre seeking to create the most spalsh as you can. If folks are outside protesting = less viewers. And furthermore, lower internet engagement. On most social websites it's not possible to talk about anything but the protests at the moment. They need people speaking about the reveal but that would be drowned out by the much larger news right now.

Yeah, but they might have just as easily said"due to increasing tensions" or even delayed without saying anything. Selecting a side of this fence means likely alienating some investors, board members, partners and customers. Consumers watch EA for some of the dumb shit they do using games that they develop and publish, but they do not see what they do for causes such as equality and office diversity (they have ever been awarded in multiple years). They are actually super progressive internally and must be praised for that. It's simple to be skeptical about this kind of thing, but they could just have easily prevented making an announcement. Yo, thanks for sharing that info. No matter how folks feel about their games we should praise them for their innovative actions. I'm surprised that I am just NOW hearing relating to this. I really want the gambling community will step up and start caring a lot more about things like this.

Same could happen if it had been Epic or Activision. If CDPR, Valve or any other cherished company did exactly the same, remarks would be wholly different. Edit: Sony did the same and the overall reception on these remarks are mostly positive. Stay refreshing, Reddit. I really don't think so. If their primary customer base is African American is doesn't make sense to advertise to them right now. As they won't be spending at this time, as games isn't on there minds at this time. Not about honor imo. More or less they not moving to the stores immediately to make purchases. Now using marketing they could use this as a show of solidarity with this marketplace. A nice gesture, but are not these the very same men and women who dared Colin Kaepernick's name out of a song in a few of the previous Madden games?

I'll preface this by stating I don't think it's a bad thing for them to bring awareness to this situation. It's important that it can't just be dismissed by looking away from it. With that said, I really do hold a certain amount of distrust towards multi-billion dollar multinational corporations paying lip service to significant social problems.

They are in the best possible position to do more than simply put out a press release or public statement. Obviously, as a capitalist business they are under no obligation to do so, and it rings hollow when they attempt to stand in solidarity with the ordinary men and buy Madden nfl 21 coins women. Now there are companies out there that do things and this is the time to emphasize those efforts; to demonstrate they're more than simply words.