Introduction:

Botanical infused beverages are non-alcoholic drinks that are made by infusing natural botanical ingredients such as herbs, flowers, and spices into water, tea, or other beverages. These beverages are gaining popularity due to their perceived health benefits and natural ingredients. Botanical infused beverages are a growing market segment within the beverage industry, with consumers increasingly seeking healthier and more natural drink options.

Market Size and Growth:

The global market for Botanical Infused Beverages is valued at US$ 342.8 Mn for 2023 and is predicted to grow at high rate of around 8.0% value CAGR by end of 2033. The market will make projected sales of US$ 727.2 Mn by end 2033 owing to consumer interest on sugar-free and low –calorie diets. The growing demand for natural and healthy beverages, coupled with increasing consumer awareness of the health benefits of botanicals, is driving the growth of the market.

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Botanical Infused Beverage Market Botanical Infused Beverage Market

Market Segmentation:

By Nature:

  • Alcoholic
  • Non-Alcoholic

By Type:

  • Fruits
  • Flowers
  • Herbs & Spices

By Sales Channel:

  • Hypermarkets/Supermarkets
  • Specialty Store
  • Convenience Stores
  • Online Retail

Regional Analysis:

The Asia Pacific region is expected to dominate the botanical infused beverage market due to the high consumption of tea-based beverages in the region. China, Japan, and India are the largest markets for botanical infused beverages in the region due to the high consumption of tea products. The North American and European regions are also expected to witness significant growth due to the increasing demand for natural and healthy beverages.

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Drivers and Restraints:

The botanical infused beverage market has been growing rapidly in recent years as consumers have become more interested in natural and healthy ingredients. However, there are several drivers and restraints that can impact the growth of this market.

  1. Increasing demand for natural and healthy products: Consumers are becoming more health-conscious and are looking for beverages that offer natural ingredients and health benefits.
  2. Growing awareness of the benefits of botanicals: Many botanicals have been shown to have health benefits, such as reducing inflammation, boosting the immune system, and improving digestion, which is driving the demand for botanical-infused beverages.
  3. High cost of raw materials: Botanicals can be expensive, which can drive up the cost of producing botanical-infused beverages and make them less accessible to consumers.
  4. Limited availability of certain botanicals: Some botanicals are only available in certain regions or have limited availability, which can make it difficult for beverage companies to source them.

Key Players:

The key players operating in the botanical infused beverage market include Tata Consumer Products Limited, Associated British Foods plc, Diageo PLC, Pernod Ricard, Synnovate Pharma Inc., CULT Artisan Beverage Company, Martin Bauer Group, Mayway, Bigelow Tea, Nestlé S.A.,  among others.

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Conclusion:

In conclusion, the global botanical infused beverage market is expected to witness significant growth due to the increasing demand for natural and healthy beverages, the growing consumer awareness of the health benefits of botanicals, and the rising adoption of e-commerce platforms. The Asia Pacific region is expected to dominate the market due to the high consumption of tea-based beverages in the region. The key players operating in the market are PepsiCo, Inc., The Coca-Cola Company, and Nestle S.A., among others.

Read More Trending “PMR Exclusive Article”- https://www.prnewswire.com/news-releases/preference-for-plant-based-food–beverages-to-drive-demand-for-botanical-infused-beverage-through-2031-301418350.html 

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