"Coming after the great record-breaking success last year, the NFL is excited to see the return of this year's Pro Bowl experience in Madden NFL 22," says Joe Ruggiero Madden 22 coins, SVP, Consumer Products, NFL. "With the added excitement of trying to beat records for a Guinness World Records title, this year's Pro Bowl will be one to remember.
NFL Pro Bowl: Madden NFL 22 Edition represents an opportunity to get to know our fans beyond the typical game , and we're looking towards working alongside EA for bringing the game to life before the 2022 Pro Bowl in Las Vegas at Allegiant Stadium."
It was 2021 and the Pro Bowl was transformed when it was made virtual during Madden NFL 21 for the first time in history. With top players going up against each other in the game, The NFL Pro Bowl: Madden NFL 21 Edition Presented by Verizon became the most-viewed event to date in Madden NFL history on digital platforms, with over 3.5 million live views.
While this year's virtual event is set to break a record of its own through Guinness World Records, it is also sure to go above and above with plenty of action, entertainment and viral scenes, such as Marshawn Lynch's chair breaking in excitement. It is set to exceed last year's performance.
"Last year, we showed the potential of Madden NFL in connecting fans to the sport they are passionate about, while also transforming a significant sporting event into an online event buy madden coins," adds Julie Foster, VP for EA SPORTS Brand."